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Jeff LaFleur and his wife, Kim, are first-generation cranberry farmers on a 112-acre farm in Massachusetts. They have two sons, ages 16 and 3, whom they hope will take over the family business someday. The LaFleurs’ farm provides a great venue for agricultural tourism; Jeff and Kim host visitors from around the world to fully experience the cranberry harvest by donning waders in the bog to help harvest the crop. Before becoming a cranberry farmer, Jeff served as the Executive Director at the Cape Cod Cranberry Growers Association.